Privacy Policy





We are Homeostasis Lab platform, available at (“Homeostasis Lab” or “Platform”), which offers to the public that accesses the Platform (“User” or “You”) the privacy policy (“Policy”), which clearly explains how your personal data will be used on the Platform. This Policy does not apply to websites or other services related to our Platform that we do not control.


This Policy is available for access at any time by the User. In addition, the provisions of the Terms of Use and the Artist Agreement apply to the Platform.


  1. What type of personal data do we collect?


The amount and type of information collected by Homeostasis Lab varies depending on how You use our Platform. All data collected or provided directly by the holder of the personal data is treated as confidential, and we will only use it for the purposes described and / or authorized by You:



Type of Data Collected


Legal Basis










Platform Navigation


Navigation data: data collected through cookies or device IDs, including IP, date and time of access, geographic location, type of browser, duration of visit and pages visited.


Access device data: model, manufacturer,

operating system, telephone operator, browser type, connection type and speed.

Access log: register your IP, date and time of access.

Compliance with legal obligation

How the site works: activate essential features, such as antivirus software, display content on the screen, among other functions.



Legitimate Interest

Analytics: understand your behavior and how the Platform is being used, to improve your experience as a user. The collected data is aggregated and, whenever possible, anonymized.




Legitimate Interest

Marketing: Show online ads that may be of your interest based on your browsing data


Legitimate Interest

Platform Registration Form

Registration data: full name, artistic name, e-mail, cell phone, city, occupation, among others.

Registration: use the Platform to register and license digital art works, as well as make them available to Users.



Marketing: To actively send mailing and communication about the Platform via cell phone or the internet (e-mail, direct messages on social networks, messages in applications, such as WhatsApp).



  1. How do we use Cookies and Tags?


"Cookies" are identifiers that are transferred to your browser or device, that tell us how and when the pages and resources on our Platform are visited, how many people access them and some information about your devices.


“Tag” is a generic name for code snippets that allow data collection from users of the Platform, enable the implementation of features (eg videos, images, etc.), and allow the use of cookies.


When a user visits the Platform, "cookies" are inserted in their browser (eg Firefox, Internet Explorer, Chrome, etc.) that perform the automatic collection of certain personal data so that we can (i) operationalize the Platform (cookies strictly necessary) and (ii) obtain aggregate information about our users. The Platform also has (iii) third party cookies that are used for advertising (advertising cookies).


The User can choose to refuse or disable Cookies through the settings of his browser, or when installing a plug-in that performs this functionality. However, in doing so, some areas of our Platform may not function properly.


In addition, this Policy does not cover the use of cookies by third parties, and we are not responsible for their privacy policies and practices.


  1. Who does HOMEOSTASIS LAB share your data with?


 Homeostasis Lab will be able to operate together with other companies in a wide range of activities, mainly in the use of services auxiliary to the operation of the Platform and to obtain information about users. Accordingly, we reserve the right to share your information with the companies listed below and, whenever possible, we will do so anonymously.


Homeostasis Lab does not lend or sell your personal data to anyone, but will be able to share your personal data with partner companies.


Our Partners: we can share all the information you collect about Platform Users with partners and / or contractors of Homeostasis Lab, who are contracted exclusively to be able to offer you the best navigation on the Platform. Our partners are only authorized to use personal data for the specific purposes for which they were contracted, therefore, they will not use your personal data for other purposes, in addition to the services provided for in the contract. The current partners with whom we share your data are:




Google Analytics (

Obtain statistical information on the use of the Platform


RD Station (

Obtain statistical information on the use of the Platform, and as tools for sending e-mails.



To safeguard and protect the rights of HOMEOSTASIS LAB: Homeostasis Lab reserves the right to access, read, preserve and provide any data and information about Users, including their interactions, if they are necessary to comply with a legal obligation or a court order; to enforce agreements; or protect the rights, property or safety of Homeostasis Lab, as well as our employees and / or other Users.


  1. Who does HOMEOSTASIS LAB share your data with?


The User can always choose not to disclose their data to Homeostasis Lab, but some of this data may be necessary to obtain some of the content we offer (eg newsletter). Regardless of this, the User will always have rights regarding privacy and the protection of his personal data.


We may need to request specific information from the User to help us confirm your identity and ensure your right to access your personal data (or to exercise your other rights). This is a security measure to ensure that the User's personal data is not disclosed to anyone who is not entitled to receive it. We may also contact the User for more information regarding their request, in order to speed up our response.


We try to respond to all legitimate requests within thirty (30) calendar days. Occasionally, it can take more than 60 (sixty) consecutive days if the request is particularly complex or if the User has made several requests. In this case, we will notify you and keep you updated on the progress of your request.


  1. How long will the data be stored for?


We will keep the personal data of the Platform Users only for as long as is necessary to comply with the purposes for which we collect them, including for the purpose of complying with any legal, contractual, accountability or request from competent authorities.


All data collected will be deleted from our servers when the User so requests or when they are no longer needed or relevant to offer our Services, unless there is any other reason for their maintenance, such as any legal obligation to retain data, or need to preserve them to safeguard the rights of Homeostasis Lab.


To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of personal data, the potential risk of damage from unauthorized use or disclosure of your personal data, the purpose of processing your data personal data and whether we can achieve these purposes through other means, and the applicable legal requirements.


  1. How Information Security works at HOMEOSTASIS LAB


Homeostasis Lab takes all technical and organizational measures to protect the Users' personal data from loss, unauthorized use or other abuse. The data will be stored in a secure operating environment that is not accessible to the public.


Homeostasis Lab strives to protect the privacy of the personal data we store, but unfortunately we cannot guarantee complete security. Unauthorized use of accounts, hardware or software failure and other factors can compromise the security of your personal data at any time, so please help us to maintain a safe environment for everyone. In addition to adopting good security practices in relation to your personal data, if the User identifies or becomes aware of something that compromises the security of personal data, please contact us using the contact form provided in this link.


  1. International Transfer


Homeostasis Lab does not directly transfer personal data collected in Brazil to other countries, however the third party services we use may make transfers to the United States. We use third party services that seek to adopt adequate standards in privacy and protection of personal data.


Homeostasis Lab is headquartered in Brazil and the data we collect is governed by Brazilian law. By accessing or using our services, the User agrees to the processing and transfer of such data to Brazil and eventually to other countries through the service of third parties. The personal data of the Platform Users, when transferred to these countries, may be subject to local legislation and the relevant rules.


  1. How to talk to HOMEOSTASIS LAB


The Julia Borges Arana ME (Phi Projetos), registered with CNPJ / MF under No. 19.359.245/0001-38, and the Guilherme Augusto Fernandes Brandao Fonseca 30283428805 (UGI Projetos Culturais), registered with CNPJ / MF under No.  17.939.894-0001/82, are the owners of the domain and responsible for the Platform.


If you believe that your personal information has been used in a manner incompatible with this Policy or with your choices as the holder of this data, or if you have other questions, comments or suggestions related to this Policy, you can contact our team through the contact form, provided in this link. We ask you to write in the subject field “Data Notification”.


  1. Updates to this Policy


As we are always looking to improve our Platform, this Policy may be updated, aiming at providing the User with more security, convenience and improving their experience even more. That is why we recommend that the User access our Policy periodically, so that he is aware of the changes. To make it easier, we indicate at the end of the document the date of the last update. In the event that relevant changes are made that require new authorization from Users, we will publish this update and request a new consent.


Last updated: 20.03.2021