Visual designer for 20 years and artist for 13 years, Paula exercises her critical thinking through music, video art, illustration, painting and other media. He has extensive professional experience in design, art direction and creation. She worked for major multinational agencies, public agencies, design studios, main producers, art workshops, cultural notices and direct clients, mainly in the fields of culture in SP, where she lived for 14 years after leaving Recife, where he grew up. Now he is preparing to start the course of Barachelado in Visual Arts at PUC Campinas.