Kristoffer Ørum is an interdisciplinary artist, researcher and organizer. Through lectures, internet projects, exhibitions, interventions and teaching it is his goal to explore the many complex narratives of the everyday. He hopes to challenge existing systems of knowledge and technology through deliberate misunderstanding and misreading of these narratives. In this effort he draws equally from abundant sources of pseudo-scientific knowledge and established critical theory in an attempt to create new associations and narratives for familiar objects and phenomena. Ranging from the complexity of the internet, or economic terms, to the labels of store bought products.